Privacy Policy

Privacy Policy – Maeve & Niamh

Contact

If you have any questions after reading this Privacy Policy, would like more information about our privacy practices, or wish to make a complaint, please contact us at:
📧 info@maeveniamh.com


Collection of Personal Information

This Privacy Policy describes how we collect, use, and share your personal information when you visit or make a purchase from our website.
By “personal information,” we mean any information that can identify an individual, directly or indirectly.


I – Device Information

Purpose of collection:
To properly load our website and to analyze performance for optimization purposes.

Source of collection:
Collected automatically when you visit our site through cookies, log files, web beacons, tags, or pixels.

Sharing:
May be shared with our e-commerce platform provider, Shopify.

Data collected:
Browser version, IP address, time zone, cookie data, pages viewed, search terms, and site interactions.


II – Order Information

Purpose of collection:
To process purchases, manage payments and deliveries, issue invoices, provide customer support, assess fraud risks, and send personalized offers or order updates.

Source:
Provided directly by you during checkout.

Sharing:
Shared with Shopify and our logistics and payment partners.

Data collected:
Name, billing and shipping address, payment details (including card numbers), email address, and phone number.


III – Customer Support Information

Purpose:
To assist customers and provide after-sales service.

Source:
Information provided by you during customer support interactions.


Minors

Our website is not intended for individuals under the age of 13. We do not knowingly collect data from children.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete it.


Sharing Personal Information

We share your personal information with service providers to help us fulfill orders and provide our services.
For example:

  • We use Shopify to power our online store. You can read their privacy policy here: https://www.shopify.com/legal/privacy

  • We may disclose information if required by law (e.g., a court order) or to protect our legal rights.


Advertising and Marketing

We use personal information to provide you with personalized advertising and marketing.
For instance:

  • We use Google Analytics to understand how customers use our website.

  • We may share browsing and purchase activity with our advertising partners to deliver relevant ads.

  • We may participate in programs such as Shopify Audiences to reach new customers with similar interests.

You can opt out of personalized ads here:


Use of Personal Information

At Maeve & Niamh, we use your information to:

  • Provide our services and offer products

  • Process payments and deliver orders

  • Manage and track your purchases

  • Communicate with you about your orders

  • Inform you about new products, offers, or updates

  • Send cart-abandonment reminders or promotional SMS messages (only with your consent)


Legal Basis for Processing (GDPR & Irish Data Protection Act 2018)

We process your personal information only when one of the following applies:

  • It is necessary to perform a contract with you (e.g., fulfilling your purchase);

  • You have given explicit consent;

  • It is required to comply with a legal obligation;

  • It is necessary to protect our legitimate business interests, provided this does not override your rights and freedoms.


Data Retention

We retain your personal data only as long as necessary for administrative, legal, or operational purposes — or until you request deletion.
You can learn more about your rights in the “Your Rights” section below.


SMS and Marketing Communication

We respect your privacy in SMS communications.
Your phone number will only be used with your consent — for example, to send order updates, cart reminders, or promotional messages.
Our website may also use cookies to identify abandoned carts and send friendly reminders.


Sale of Personal Information

We do not sell or rent personal information under any circumstances, in compliance with the GDPR and Irish Data Protection laws.


Your Rights (EU & Irish Residents)

Under the GDPR and Data Protection Act 2018, you have the right to:

  • Access your personal data

  • Request correction, update, or deletion

  • Object to or restrict processing

  • Withdraw consent at any time

  • Request data portability (where applicable)

To exercise these rights, please contact us at info@maeveniamh.com.
Data may be transferred and processed outside the European Economic Area (EEA), including in Canada or the United States, by Shopify or its affiliates.
In such cases, Shopify ensures appropriate safeguards under Standard Contractual Clauses (SCCs) approved by the European Commission.


Cookies

A cookie is a small text file placed on your device when you visit our website.
We use cookies to:

  • Remember your preferences and session details

  • Improve website performance and user experience

  • Display personalized content and promotions

You can modify your browser settings to delete or block cookies, but doing so may affect website functionality.


“Do Not Track” Signals

We do not alter our data collection practices in response to Do Not Track signals, as there is no consistent industry standard for such responses at this time.


Changes to This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or operational changes.
We encourage you to review this page regularly for the latest version.


Complaints

If you have a complaint about how we process your personal data, please contact us at:
📧 info@maeveniamh.com

If you are not satisfied with our response, you can lodge a complaint with the Data Protection Commission (DPC) in Ireland:
🔗 https://www.dataprotection.ie